History of Digital Marketing

Throughout the centuries there are key events that have shaped our definition of marketing and this unique form of communication between company and consumer.

Although not a new concept, marketing has evolved significantly since the start of the digital age. With the internet boom and the creation of different online mediums, digital marketing has either accompanies or has entirely replaced traditional, offline marketing.

Take a read through our interactive MintTwist Digital Timeline and discover more about these pivotal moments.

First T.V. Ad In The U.S.    

The first TV advertisement aired in the US on 1st July, 1941. It was a 10-second advertisement by Bulova, a watch and jewellery company founded in New York. The advertisement was not filmed, but used only graphics and live voice-over.

First Radio Commercial    

Back in 1922, America’s airwaves changed forever. New York radio station WEAF broadcast the first paid radio commercial for flats in Jackson Heights.