MintTwist’s digital insights blog
Our digital experts give insight and comment on the latest digital trends, marketing best practice and research to improve your marketing knowledge.
Going green: sustainable marketing strategies to incorporate into your business today
Improving your digital strategy by incorporating sustainable marketing might be what you need. Learn more to see how you can incorporate these strategies into your business.
Re-platforming: 6 things merchants need to know when making the switch
Migrating from your current CMS to one that better fits your needs, learn six things you need to know and more on how re-platforming can help scale up.
How and why to invest into smart link acquisition
Link acquisition is fundamental for any SEO strategy. Learn more here to understand how and why you should invest in link acquisition.
Why run competitive analysis of keywords?
An in-depth analysis on why competitive analysis is pivotal for your SEO strategy
Google’s query processing algorithms and what they mean for your SEO strategy
This blog will discuss Google's query processing algorithms and explain in detail how this impact your SEO strategy
Creating likes from laughs—including humour in your social media strategy
In this article, we will take a look at some of the who, what, why and how’s of using humour on social media to help you decide if it could be right for you.
How to boost brand awareness with an engaging site
Why and how to boost brand awareness using a website.
Why work with a social media agency?
How could working with a social media agency help level up your social game?
How to make your content marketing strategy work for you
A successful content marketing strategy can drive thousands of targeted visitors to your website, help you generate leads, brand yourself as an expert, and help you sell services or products. Let's look at some ideas for making your content marketing strategy work for you.
Online privacy: developments and trends
Restrictions on digital data practices are being introduced by both government and private entities at an increasingly fast rate.
Social media marketing trends to look out for in 2022
An effective social media strategy that utilises the latest social trends has never been more crucial for success. So, let’s delve into some of the key social trends to consider for 2022.
Niching down – how to identify market segments to focus on
Looking to optimise your marketing strategy? Our industry experts share valuable knowledge for actionable results.
SEO trends to know about for 2022
Want to know what the latest SEO trends and updates are for 2022? Look no further. We've compiled top tips to improve your SEO performance.
9 tools for a more productive digital marketing strategy in 2022 and beyond
Digital marketing is quite overwhelming: There are too many big and small tasks to organise and perform. How can you make your digital marketing strategy more productive and actionable?
Battle of the brands – Aldi vs Lidl
Aldi and Lidl are two of the biggest and well-respected supermarket chains globally. Having said this, the two supermarkets go head-to-head in an attempt to win the hearts of the nation for the most convenient shopping experience. We will look at which one is seen as the better option, particularly as a result of their social media strategies.
PPC trends to look out for in 2022
Here at MintTwist have put together a list of the latest PPC trends to keep you and your marketing campaigns one step ahead.
Roundup of Google updates from November 2021
With Blackfriday & Cyber Monday being two major online retailing moments in November, what better time for Google to have rolled out their core update?
Is influencer marketing worth it for your business?
If you're considering influencer marketing for your next marketing campaign, it could be a wise choice. After all, most influencer marketing campaigns work well to get people raving about the product or service. And such collaboration brings new leads and customers.
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