MintTwist MintTwist’s blog

The Digital Ideas Blog

Our digital experts give insight and comment on the latest trends, best practice and research to improve your marketing knowledge.

Published on 7th January 2022

9 tools for a more productive digital marketing strategy in 2022 and beyond

Digital marketing is quite overwhelming: There are too many big and small tasks to organise and perform. How can you make your digital marketing strategy more productive and actionable?

Published on 5th January 2022

Battle of the brands – Aldi vs Lidl

Aldi and Lidl are two of the biggest and well-respected supermarket chains globally. Having said this, the two supermarkets go head-to-head in an attempt to win the hearts of the nation for the most convenient shopping experience. We will look at which one is seen as the better option, particularly as a result of their social media strategies.

Published on 14th December 2021

PPC trends to look out for in 2022

Here at MintTwist have put together a list of the latest PPC trends to keep you and your marketing campaigns one step ahead.

Published on 13th December 2021

Roundup of Google updates from November 2021

With Blackfriday & Cyber Monday being two major online retailing moments in November, what better time for Google to have rolled out their core update?

Published on 26th November 2021

Is influencer marketing worth it for your business?

If you're considering influencer marketing for your next marketing campaign, it could be a wise choice. After all, most influencer marketing campaigns work well to get people raving about the product or service. And such collaboration brings new leads and customers.

Published on 15th November 2021

How to successfully manage multiple marketing channels

Marketing channels have changed to greatly. We not only have new ways to engage customers, but also have more channels to which customers are adapted.

Published on 8th November 2021

Roundup of Google updates from October 2021

New ads on reports, continuous scrolling on mobile search results, and even a small ranking update have been the protagonists for the spookiest month of the year. Check our compilation of Google Updates for October.

Published on 12th October 2021

Overview of live video-streaming platform Twitch

Twitch is a platform for live video streaming, from cooking, music, chatting sessions, and the leading driver of traffic, video games.

Published on 11th October 2021

A roundup of Google updates from September 2021

The SEO community is ever-changing and evolving. Despite its dynamic nature, it offers several opportunities to those who want to achieve success in Search Engine Optimization.

Published on 6th October 2021

7 SEO and marketing KPIs you should include in your business strategy

In this guide, you will get familiar with seven SEO and marketing KPIs that are important to your online business.

Published on 29th September 2021

How to create your business blogging strategy

Blogging for business is becoming even more important for companies to be able to get where they want to be in search engine results pages.

Published on 20th September 2021

Step-by-step guide to building an MVP for your app

If you are busy adding new features to your app, it may not be the best path for your product. Early app adopters look for the product to be easy, intuitive, and fast. Your app only needs MVP (Minimum Viable Product) to create an excellent first impression, deliver on the promise, and grow.

Published on 14th September 2021

How to make the best use of your creatives

If you follow our five-step process to make the best use of creative teams in your campaigns, you'll get your creative work streamlined for better ROI.

Published on 16th August 2021

Roundup of Google updates from July and August 2021

The summer of 2021 has been a busy few months for SEOs across the world, with a few Google updates and fluctuations in Organic performance. Some websites have seen drops whilst others have seen massive gains but majority of websites have experienced some change during this time. Google updates from July Let’s start up with […]

Published on 12th July 2021

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