MintTwist Blog

The Digital Ideas Blog

Our digital experts give insight and comment on the latest trends, best practice and research to improve your marketing knowledge.

Published on 8th August 2022

Google’s query processing algorithms and what they mean for your SEO strategy

This blog will discuss Google's query processing algorithms and explain in detail how this impact your SEO strategy

Published on 15th July 2022

Creating likes from laughs—including humour in your social media strategy

In this article, we will take a look at some of the who, what, why and how’s of using humour on social media to help you decide if it could be right for you.

Published on 9th June 2022

How to boost brand awareness with an engaging site

Why and how to boost brand awareness using a website.

social media team at social media agency

Published on 19th May 2022

Why work with a social media agency?

How could working with a social media agency help level up your social game?

Published on 29th April 2022

How to make your content marketing strategy work for you

A successful content marketing strategy can drive thousands of targeted visitors to your website, help you generate leads, brand yourself as an expert, and help you sell services or products. Let's look at some ideas for making your content marketing strategy work for you.

Published on 10th February 2022

Online privacy: developments and trends

Restrictions on digital data practices are being introduced by both government and private entities at an increasingly fast rate.

2022 social media marketing trends and insights

Published on 3rd February 2022

Social media marketing trends to look out for in 2022

An effective social media strategy that utilises the latest social trends has never been more crucial for success. So, let’s delve into some of the key social trends to consider for 2022.

Published on 27th January 2022

Niching down – how to identify market segments to focus on

Looking to optimise your marketing strategy? Our industry experts share valuable knowledge for actionable results.

seo google trends to know about for 2022

Published on 25th January 2022

SEO trends to know about for 2022

Want to know what the latest SEO trends and updates are for 2022? Look no further. We've compiled top tips to improve your SEO performance.

Published on 7th January 2022

9 tools for a more productive digital marketing strategy in 2022 and beyond

Digital marketing is quite overwhelming: There are too many big and small tasks to organise and perform. How can you make your digital marketing strategy more productive and actionable?

Published on 5th January 2022

Battle of the brands – Aldi vs Lidl

Aldi and Lidl are two of the biggest and well-respected supermarket chains globally. Having said this, the two supermarkets go head-to-head in an attempt to win the hearts of the nation for the most convenient shopping experience. We will look at which one is seen as the better option, particularly as a result of their social media strategies.

Published on 14th December 2021

PPC trends to look out for in 2022

Here at MintTwist have put together a list of the latest PPC trends to keep you and your marketing campaigns one step ahead.

Published on 13th December 2021

Roundup of Google updates from November 2021

With Blackfriday & Cyber Monday being two major online retailing moments in November, what better time for Google to have rolled out their core update?

Published on 26th November 2021

Is influencer marketing worth it for your business?

If you're considering influencer marketing for your next marketing campaign, it could be a wise choice. After all, most influencer marketing campaigns work well to get people raving about the product or service. And such collaboration brings new leads and customers.