Take My Spare is a fun and unique online community and marketplace designed for people to to list and find spare tickets to live events–with the opportunity to attend the event with the person buying or selling! The platform was started by three chaps to solve a simple problem – one had broken up with an ex-girlfriend and was sadly left with a spare Coldplay ticket and no-one to take with him. After being forced to sell them, the idea for Take My Spare was born. Users can speak to each other over live chat in advance of an event, and then attend together if they both decide it’s a good fit. The seller chooses a sale price and receives the funds through Take My Spare; or they can offer the ticket for free.
Take My Spare had a vision to connect two distinct users with a variety of event types, be it as friends or on a date. MintTwist were tasked with bringing this vision to life.
Take me with you, please...
It was clear from the outset that the design of the new platform needed to resonate with young urban adults. Working closely as a team during the initial strategy phase of work, we helped to shape the strategy and direction for the project.
Firstly, a detailed functional specification and wireframes for the main website areas was drawn up before we set about creating an engaging look and feel for the product.
Working from a mobile first perspective, we quickly created a workable prototype that allowed us to test out the core functionality of the website.
Using the valuable feedback from this process, tweaks were made to the architecture before we set about creating a beta version of the website.
The finished product solves a very real problem for people in the fast paced world of today.
Incorporating real time user messaging, e-commerce, ticket management and detailed reporting we are extremely proud of the end result.
We are now in the midst of a marketing campaign to drive user acquisition.
Users are signing up to the platform thick and fast with a large scale PR and marketing campaign about to kick off in earnest.