Digital audit
Do you really know why your campaigns are performing the way they are?
Take control of your digital strategy
A comprehensive and thorough review designed to drive efficiencies and results
Gain focus and take control of your digital strategy by understanding its current position.
It’s easy for a website or digital strategy to lose track of where it should be going or to come up against problems such as low conversion rates or poor SEO performance.
Keeping ahead of the competition can also be difficult. How do you know where you stand? How can you improve? Where are you going wrong?
A thorough and independent digital audit can help reduce wasted resources and budget by giving your digital strategy a clear direction.
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Our audits can help you by:
- Identifying opportunity
Understand your strengths and exploit your competitors’ weaknesses - Establishing better processes
Get more control over your digital assets with the right mechanisms in place - Reducing costs
Our audit will highlight areas that are inefficient and losing money - Choosing the right technology
Whether it is for customer management or marketing automation, we’ll recommend the right platforms
Identify skill gaps
We can identify areas in which more training may be required and provide a bespoke program tailored to this.
Independent viewpoint
It can be incredibly valuable to have someone who is detached from your initial digital strategy train an analytical eye over your approach.
Regular, customised reporting
We can set up a customised, automated report on Google Data Studio that will allow you to monitor your own ongoing performance with no additional work.
Website and digital marketing audit
Our audit assesses the existing website, SEO, PPC, social and overall online performance to give you a clear idea of areas that need improvements and areas in which you are doing well. It includes:
- Immediate action points to tackle serious issues that affect rankings and conversions
- Recommendations for improved performance
- Identified skills gaps in marketing teams and training recommendations
- Twelve-month campaign and task calendar for digital success
- Our two-step approach
Our tried and tested methodology starts with an audit and then works with you to deliver online services more efficiently and effectively. We develop strategies that deliver:
- Experience
Giving an audience a positive online impression and trusts you - Expertise
Showing your authority and knowledge, and reassures audiences that you are an expert in the field - Engagement
Keeps your audience coming back for more by creating loyalty and sales
If you want more from your digital strategy, website and online activities, get in touch with our team to discuss how an audit will help.
