Hamiltons Architects asked MintTwist to design and develop a new website for them to create an online presence which reflected their experience and skill.
The firm’s existing website wasn’t built with SEO in mind and therefore Google wasn’t picking it up. We started by analysing the performance of the current website and working with the team at Hamiltons to put together a list of objectives.
Responsive and clean website design
Our recommendation was to overhaul the text completely with SEO in mind, and ensure the project images were front and centre. The navigation of the site was completely altered to ensure users could find information quickly and easily.
The design was chosen with architecture at the forefront. The visuals are clean and clear, and the pictures sit free, without being boxed in. Colour codes were chosen for each of the industry areas Hamiltons works in. This allows users to easily find the category of projects that best suits them. Modern, vibrant colours were chosen, which acts to break up to the cool greys and the black and white aesthetic.
The new responsive website is not only built with SEO in mind, but looks beautiful too.
A key requirement was that the CMS was simple and quick to use. Using WordPress allowed us to give Hamiltons full control over their pages, media and SEO.
Design and development was broken down into different sprints, allowing us to rapidly create the website. As designs were signed off, these pages would be integrated into the new CMS and released to Hamiltons for testing.
This allowed for a smooth sprint cycle that maximised the time frame for the project.