History of Digital Marketing

Throughout the centuries there are key events that have shaped our definition of marketing and this unique form of communication between company and consumer.

Although not a new concept, marketing has evolved significantly since the start of the digital age. With the internet boom and the creation of different online mediums, digital marketing has either accompanies or has entirely replaced traditional, offline marketing.

Take a read through our interactive MintTwist Digital Timeline and discover more about these pivotal moments.

Buy With Bitcoin    

Bitcoin is introduced as a digital currency. Invented by Satoshi Nakamoto, Bitcoin requires no middleman but allows transactions to occur between seller and buyer directly. 

Zappos Acquired By Amazon    

Clothing site Zappos is acquired by Amazon on 1 January, 2009 for $928 million. 

Google Caffeine    

Google tested ‘Caffeine’. The web indexing system allows for faster results for web searches, thus increasing speed for sites crawling, indexing and ranking.

Bing Is The New Yahoo    

To improve its search engine algorithm, Yahoo replaced its ‘Live Search’ with Bing.