Throughout the centuries there are key events that have shaped our definition of marketing and this unique form of communication between company and consumer.
Although not a new concept, marketing has evolved significantly since the start of the digital age. With the internet boom and the creation of different online mediums, digital marketing has either accompanies or has entirely replaced traditional, offline marketing.
Take a read through our interactive MintTwist Digital Timeline and discover more about these pivotal moments.
In 1970, eCommerce was invented. The magic behind this is ‘Electronic Data Interchange’ (EDI), an electronic communication method that provides standards for exchanging data via any electronic means. This allows companies to carry out electronic transactions.