Recent rulings from the CMA and ASA have highlighted dishonest review practices. With over 61% of customers reading online reviews before making a purchase decision, reviews have become an important way to influence and promote.
In the blink of an eye, the digital world has transformed into an active hub for any and all businesses to connect easily with their customers. How is your company keeping up in this ever-evolving domain?
Ghost traffic directed to websites via organic search in October suggests that Google are continuing to roll out the updates to Google Panda. We take a look at the impact of this traffic and Google’s plans going forward.
Page speed impacts SEO, user experience and conversion. It could be affecting your traffic levels, putting potential customers off and losing you money. Find out how to evaluate it and resolve common problems.
The use of mobile phones has increased over the years, with some people’s smartphones being their very own electronic personal assistants. As this usage continues to rise, it may be time to add mobile advertising to your marketing strategy.