If you want to attract new prospects, drive them to your site and eventually convert them into customers, you’ll need to know the nuances of optimizing your Facebook presence.
Investigating the new IOS 14 update and how it may impact your ads on social media.
January 2021 served as the aftermath of the turbulent events that took place across 2020. Let’s take a look at Google’s updates and responses.
Meta keywords are meta tags that provide search engines with information about the content on a certain page. Let’s take a look at the structure of them.
If you want your business or brand to take over the highest positions on local SERPs, here are some tips you may want to note.
Mobile advertising is becoming more and more important so it seems imperative to have a clear idea of how you want your digital marketing campaign to be
As the global pandemic has unravelled since last year, consumer behaviours, needs and disposable incomes have seen a drastic shift. Read about the top influencer marketing trends for 2021.
How to optimise your landing page experience that would enable page visitors to proceed through the buying process without distracting.
Due to the new virus hitting all over the world, companies are stepping forward when investing in digital. We want to establish what the differences are internationally when developing their SEO.
The pandemic has turned all our marketing plans and projections upside down, so it’s important to plan marketing budgets wisely in 2021.
The end of 2020 has finally come, so we are diving head first into the highlights and trends this December as we patiently wait for a fresh start in 2021.
The voice has been on the rise when it comes to digital marketing trends, but just how viable is it as a sustainable content marketing format?
From remixing UGC, socially conscious consumers, and focusing on social ROI, read about our top social media trends for 2021.
Two leading vegan/vegetarian food brands, which one will take the lead?
Speed is an essential consideration when designing and running an ecommerce website. So how can you improve it?
Looking at next year’s top SEO trends, we find that the quality of content, local SEO practices, User Experience (UX), and semantic search are vital when developing your overall SEO strategy.
November has been pretty busy in the parallel universe of the digital world with online business activity in full swing.
So, you’re interested in using a social media scheduling tool, but you don’t know what one to go for? You’re not alone.
To help you prepare for your 2021 marketing campaigns, we have put together a list with all the latest PPC trends that you need to know about.
Here we weigh up whether audience analysis is a starting point or a destination.
We deep dive into the October highlights in the world of Google.
Having an effective and customised mobile ad strategy has become mandatory but how are you performing?
We discuss how social proof works, how you can encourage more from your customers and make the most of it.
In this battle, we put 2 of the leading brands in Video on Demand head to head. Who are you backing?
Looking to optimise your social presence? Are you making effective use of Twitter’s analytics dashboard?
As we head into Autumn, what’s been happening in the Google realm?
The internet is always on. But are there better times of day to be focusing your advertising efforts?
What happens when you pair a celeb with an epic giveaway?
In these uncertain times, digital presence is key to business survival. Stay on top of the latest Google news with our roundup from August.
We put 2 of the biggest names in beauty head to head to see who’s digital marketing activity comes out on top. Who are you backing?
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