MintTwist
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To broad, to phrase or to exact - that is the question.
SEO is all about organic search engine growth. Through a dedicated SEO campaign, we can improve your rankings and increase your online exposure and traffic. PPC on the otherhand should be seen as a defined marketing strategy.
Our PPC campaigns evolve from a large amount of in-depth keyword analysis and research to find the best performing keywords for you. Our PPC campaigns can include hundreds or thousands of keyword variations to ensure that you only get the most targeted visitors and you don't burn your budget going after broad match keywords.
Acquiring the first paid position in search results can increase traffic levels by a significant amount. Additionally, PPC campaigns can also be targeted specifically to attract certain visitors improving the CTR and ROI. Our experienced team will not only research the keywords you should target but also write the ad copy. Writing pay per click advert copy is an artform in itself!
Our pay per click campaigns always start with detailed keyword research and analysis. Picking the best keywords can mean the difference between blowing your budget too early and a smart, educated campaign that can be developed over time. We will always ensure that we only bid for the best performing keywords that will generate a sustainable campaign - this includes careful selection of broad, phrase and exact match keywords. Here are the steps in our PPC Campaign projects: